Dr. Mike von Massow poses for a headshot in front of a shelf of potato chips and goldfish at a grocery store.
Dr. Mike von Massow

Ontario Agricultural College food economist Dr. Mike von Massow explained how a low Canadian dollar is affecting food prices to CityNews Vancouver in an article that appeared on other CityNews regions’ pages.  

“The products in the grocery store that will be most affected will be fresh fruits and vegetables as they start coming out of the U.S. Particularly because they’re coming from the U.S. and because our dollar is relative to the U.S. dollar,” he said. 

A professor in the Department of Food, Agriculture and Resource Economics von Massow researches retail and restaurant food demand, supply chain management, and value chain structure and performance.