Speaking to the Toronto Star, Dr. Katie Lebel, professor in the Gordon S. Lang School of Business and Economics, discussed marketing a potential new women’s baseball league.
Star Consults Sports Marketing Prof on Women’s Baseball League
More U of G News:
- ‘Shaped the Way I Think’: How U of G Prepared Gryphons’ Captain for Life After Graduation
- U of G Receives More Than $ 5.3M in Federal Funding, Including Canada Research Chairs
- ‘Spend Time on the Land’: Indigenous Stewardship Practices Critical for Conservation
- Honey Bees Are Still at Risk. Here’s How U of G Research Is Helping Save Them